HAIR.

Whether braided, curly, sewn-in, relaxed, or locked; at the Just Us Initiative, we believe your crown is beautiful. We also believe that your crown deserves the absolute best— which is why we are sharing our favorite products, our best hair care tips and tricks, and our thoughts on everything black hair.


Take Care of that Texture

Just-Us Team Favorites.

  • PROJECTS

    Camille Rose

    Camille Rose: Curl Maker Defining Gel

    BLACK-OWNED

  • Mielle

    Rice Water Collection: Split End Therapy

    BLACK-OWNED

  • Mielle

    Rice Water: Clay Masque

    BLACK-OWNED

  • Mielle

    Mielle Pomegranate and Honey Leave-in Conditioner

    BLACK-OWNED

  • Aunt Jackie’s

    Aunt Jackie’s Coconut Creme Deep Conditioner

    BLACK OWNED

  • Aunt Jackie’s

    Aunt Jackie’s Flaxseed Elonging Curling Gel

    BLACK-OWNED

  • Aunt Jackie’s

    Aunt Jackie’s Thirst Quenching Recovery Conditioner

    BLACK-OWNED

  • Miss Jessie’s

    Miss Jessie’s Creme de la Creme

    BLACK-OWNED

  • Carol’s Daughter

    Carol’s Daughter Hair Milk Refreshing Spray

    BLACK-OWNED

  • Pattern

    Pattern Styling Cream

    BLACK-OWNED

  • Taliah Waajid

    Taliah Waajid Curly Curl Cream

    BLACK-OWNED

  • Shea Moisture

    Coconut and Hibiscus Shampoo

    TEXTURED HAIR

  • Shea Moisture

    Coconut and Hibiscus Conditioner

    TEXTURED HAIR

  • Rizos Curls

    Rizos Curls Hydrating Shampoo

    TEXTURED HAIR

  • Rizos Curls

    Rizos Curls Deep Conditioner

    TEXTURED HAIR

  • Rizos Curls

    Rizos Curls Curl Defining Cream

    TEXTURED HAIR